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Content Overview
The advanced module on Technology and Innovation Management communicates basic knowledge and capabilities in the systematic planning and management of innovation in firms. Beyond the illustration of the overall relevance of innovation for firms, both in manufacturing and services, the course portrays basic approaches and strategies in innovation management, like technological make-or-buy decisions or cooperative approaches. Beyond the strategic aspect of innovation, the course portrays concrete instruments and concepts of innovation management, like project management tools, idea generation and selection methods etc. The subsequent course out-line gives an overview of the relevant topics.
Course Outline
1. Introduction to technology and innovation management
a) Innovation as a strategic imperative in management
b) Overview of the empirical relevance of innovation: Innovation statistics and data on micro- and macro-level
c) Conceptual and terminological foundations: Innovation vs. technology vs. research & development
2. Theoretical foundations of innovation management
a) The resource-based view in innovation management
b) The life-cycle view as the key paradigm in understanding competitive forces in innovation-based industries
c) Game-theoretic approaches towards innovation
3. National systems of innovation: The institutional framework of innovation
a) What is a national innovation system: Key players and their relation-ships.
b) Innovation policy: Effectiveness of governmental interventions
c) National and international systems for the protection of intellectual property rights
4. Core tasks and challenges of innovation management
a) Deploying innovation strategies
b) Generating, evaluation and selection of ideas for innovation
c) Transforming ideas into products: Project management
5. Make-or-buy of innovation
a) Internal, external and cooperative generation of innovation
b) Make-or-buy-decisions from a theoretical perspective
c) Basics of licensing
6. Innovation controlling
a) Core tasks and objectives in innovation controlling
b) Methods and approaches in innovation controlling
c) Multi-project controlling
Target Skills
- Students are equipped with an overview of the relevance of innovation for firms, both in manufacturing and services industries.
- Students should develop an understanding of how strategic technology and innovation management can enhance the performance of firms, in the medium and long-run.
- Students should become familiar with concrete tools and instruments that are used in firms for spurring innovation
- The course will communicate skills in bridging innovation management to related topics like marketing or controlling.
- Finally, the module prepares for the “Technology and Innovation Management” courses of the Master.
Key Qualifications
− Students get acquainted with advanced theories and instruments in innovation management.
− Case studies about success factors and critical factors of failure in innovation management prepare students for the transfer of the theoretical in-sights into real business situations.
Didactic Instruments
- Lecture Technology and Innovation Management (90 minutes)
- Case studies on technology and innovation management (90 minutes)
- Self-study
Complementary Material
- Detailed script
- Control questions
- Business cases and questions for group work and discussions
Final Examination
- Written final exam: 45 minutes
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