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Paris, France - Course Descriptions - Sales Management

Course Information

Subject: Business (BUS)
Number: 336
Language of Instruction: English
Prerequisites: BA220, BA240 or by permission

Contact Hours and Credits

Semester Session: 60 contact hours, 4 semester credits, 6 quarter credits
5 Weeks Session: 45 contact hours, 3 semester credits

Availability

The specific availability for this course is not currently known. If you would like to know if this course will be offered during your session, please contact us.

Summary

Grounded in the modern relationship view of sales management, this course examines the full range of sales management activity including strategic sales planning and budgeting, recruitment, training, compensation, sales forecasting, and sales ethics. Emphasis is placed on recent empirical research in the field with extensive use of the case study method.

Full Description

Grounded in the modern relationship view of sales management, this course examines the full range of sales management activity including strategic sales planning and budgeting, recruitment, training, compensation, sales forecasting, and sales ethics. Emphasis is placed on recent empirical research in the field with extensive use of the case study method.

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Sales Management

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